Mitchell Phillips Design
tickets.jpg

Forever Legends

branding

Branding + Collateral Design + Art Direction

In 2017, I rebranded the NASCAR Hall of Fame Induction Ceremony. I created the Forever Legends brand to honor the NASCAR greats who were inducted into the hall of fame each year. I utilized the new mark on multiple pieces for the ceremony including invitations, table menus, credentials and tickets. I also worked with NBCSN to develop broadcast graphics based on the new branding.

induction-logo.jpg
tickets.jpg
induction-menu.jpg
induction-invite.jpg
induction-creds-full.jpg
coats.jpg
induction-tee.jpg